Insights

Flow Streamlining: Guide for Salesforce Admins

April 14, 2023

If you’ve been in the Salesforce ecosystem for a while, you probably remember Process Builders and the idea of one Process per object - much like Apex triggers!

One of the nice things about Flow these days is that you can have...

Are you happy with your Pardot implementation or do you feel like you are drowning?

April 12, 2023

Keywords: Pardot, MCAE, Salesforce, Lead Flow, Marketing Automation

This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE).

The Agency73 Story

November 30, 2022

Agency73 is a Salesforce consulting partner that’s co-led by Scott Holmen and Stryder Thompkins. It began in 1997 and has transformed from a two-man show into a 25+ person powerhouse.

Leveraging a Salesforce Partner to Drive Success

October 24, 2022

Selecting and Positioning Salesforce Partners to Maximize ACV and CSAT.

Did you know that Salesforce partners play a critical role in driving ACV and CSAT for your customers?
Do you know how to select and position partners to add...

Junk Prospects Clogging Your Pardot Database? Start Cleaning House.

September 27, 2022

Keywords: Form spam, junk data, prospect database hygiene, prospect database cleanup.

This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE).

What I’ve learned from forcing myself to use the new Pardot (MCAE) email builder

September 22, 2022

Keywords: Pardot, MCAE, Email Builder, Lightning Email Templates.

This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE).

Welcome to the Pardot ROI Calculator. By plugging in assumed and known cost, revenue and assumed gains values, you can quickly see how far in the future your Pardot investment will pay for itself. This uses the ROI calculation where ROI = (Gain in Revenue)...

Pardot for Growing Businesses: Realizing ROI and Increasing Sales in 3 Months

December 11, 2021

You're a growing company with a lean (and mean) marketing team doing its best to crank out and track engaging content to fill the top of the lead funnel and drive sales conversions....

Salesforce-Pardot vs. HubSpot

March 22, 2021

As a Systems Integrator and Salesforce Consulting Partner, we are often asked to compare Salesforce’s marketing automation platform, Pardot, to HubSpot’s Marketing Hub. In many cases, our clients are finding themselves sorting out natural tensions between Sales, Marketing...

From Bike Crash to Career Path

February 3, 2020

After years traveling and raising a family, programs like Military Trailblazers (formerly VetForce) and SpouseForce (a program by Blue Star Families) helped put this military mom on the path to career success.

Certified Salesforce Partner

July 29, 2019

Agency73 is a Salesforce consulting partner based in sunny Encinitas, CA. Behind our rock-solid Salesforce implementation, development, and consulting work, lies an honest desire for our customer’s success.